Imagine Getting Customers So Obsessed with Your Brand That They’ll Do Your Advertising for You.

Hi, I’m Kimberly. I work 1:1 with founding teams to create the world’s most obsession-worthy brands. Based on my experience founding my own consumer brand, I created a collaborative, flexible, and streamlined process that is unlike any other agency’s. This founder-first approach empowers my clients to confidently make the highest-risk calls, now and in the future.

I’ve developed Fortune 500 brands (Netflix, Gap, Wyndham), created indie darling brands (Biossance, Patchology), rebranded global brands (Crabree & Evelyn), run in-house brands (Sephora), and started my own brand (Archer). My work has won over 80 awards—including Clios, Addys & 30 Under 30. I earned my BA and MA at Stanford. And I was just named one of the Forbes Next 1000.

WORK WITH ME

The Branding Sprint

Create a standout brand in as little as 3 weeks. Programs for pitches, launches, and rebrands.

Learn from me

The Branding Newsletter

I’m giving away the secrets of the world’s best brands. Sign up for a weekly in-depth story.

Keep up with me

The Social Feed

Follow me for tips, tricks and easy-to-implement strategies you can use now to build a better brand.

My 100% Commitment to Healthier Mental Models

While at Stanford, I wrote my thesis on the negative mental effects of gender stereotypes in advertising. Today, I devote 100% of my time to working with founders who are 100% committed to using their brands’ impact for good—developing healthy mental models for a better world.